January 12, 2015
Now it became official! T-Mobile didn’t manage to surpass Sprint as number three cell phone service provider from the United States in the last quarter of 2014, despite the predictions of T-Mobile’s board. A strange situation considering that T-Mobile got an incredible number of 8.3 million subscribers in the last year! Still, the aggressive marketing strategy adopted by Sprint especially in December put the balance in its place although their decline is obvious.
The aim is for 2015
Still, T-Mobile has to work hard to get in front of Sprint also in 2015 at least because it is hard to believe that their ascension will be the same in a cell phone market oversaturated in the last years. But who knows? T-Mobile tries to offer better and better services and the prices which they are offering remain their main advantage among all four giant cell phone service providers from the United States of America.
T-Mobile got subscribers from AT&T and Verizon
In fact, their policy brought them many customers from AT&T and Verizon, the first two operators from the market! Of course, this looks like an advantage for T-Mobile, but the fact that they didn’t got over Sprint made all seem useless… Well, alright, the company’s board think that the switch between the two is only a matter of months, but can this be enough?